As some have been quick to point out on social media, not much, if anything, was said about what the deal means for the actual fans of the sport. Will the best players meet up at the best courses more often? Will the TV product improve? Two of the main sticking points among diehards and casuals alike.

Morikawa had similar concerns.

"I mean, look, we're playing for lot of money this week," the two-time major winner said. "I don't know what the final purse is or what the winner makes, but there's a lot of money up for grabs and you can make a very great living. There's a bunch of guys that made over $10 million on the course last year and a lot of guys that made over $5 million on the course. Like that's a lot of money.

"The way sports are going right now, they're on the uphill, they're on the climb, right? Football's obviously the biggest. I think at the end of the day if we keep getting more eyeballs on golf, and that's the biggest hurdle that we have to accomplish, how do we get more eyeballs on golf, I would hope to expect that more money's pushed into this.

"We need to make golf more intriguing to the viewers," he added. "How do we make broadcasting more approachable, how do we see more golf shots at the end of the day, right?"